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Digital Marketing Specialist

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Posted : Thursday, June 13, 2024 06:32 PM

At Buchanan Hauling & Rigging, we’re constantly looking for talented individuals at all levels who can deliver the caliber of service our company requires.
You know that a positive work environment creates happy employees, which boosts productivity and dedication.
On our team, you’ll have the support to excel at work and the resources to build a career you can be proud of.
*Pay, Benefits, And More* We are eager to attract the best, so we offer competitive compensation and a generous benefits package, including full health insurance (medical, dental, and vision), 401(k), life insurance, disability, and more.
*What You’ll Do On a Typical Day* _Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.
_ * Partner with hiring managers to continuously improve our digital campaigns across a variety of promotions to encourage customers and recruiting growth.
* Provide advice and input regarding the search implications of website updates/revamps to increase both paid and organic leads.
* Help proof and generate content for social media and website content to engage with customers and followers.
* Work with, and report to the Marketing and Communications Director to continuously improve our onsite conversion rates.
* Work with sales team counterparts to assess and improve lead conversion efforts.
* Collaborate with teammates to design, build, and launch new marketing campaigns and initiatives to identify productive new marketing channels.
* In time, work on new efforts such as improving our paid social strategy and recruiting opportunities.
Other duties as assigned.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job.
Duties, responsibilities, and activities may change at any time with or without notice.
*Qualifications:* * A strong intellect and drive to learn with an exceptional work ethic and attention to detail with excellent communication and presentation skills.
* Demonstrated self-motivation and ability to work independently as well as in a team environment and performing well in both atmospheres.
* Exceptional analytical and reporting skills and personal computer skills with proficiency in Microsoft Word and Excel * Knowledge of current best practices and trends in digital and traditional marketing, along with an ability to learn and adapt as the industry evolves.
*Education and Experience:* * Registered in or completed a minimum of 2 years of course in pursuance of a degree in Marketing or equivalent experience.
* 1-3 years of marketing experience, preferably with Google, and social media business ad platforms * Working knowledge of various website platforms like WordPress and Craft – _preferred_ * Proficient in Adobe Photoshop, Illustrator, and InDesign - _preferred_ * Experience with recruiting/lead generation – _preferred_ *Be part of something big.
* Job Type: Full-time Pay: $46,000.
00 - $48,000.
00 per year Benefits: * 401(k) * 401(k) matching * Dental insurance * Flexible schedule * Health insurance * Health savings account * Life insurance * Paid time off * Vision insurance Schedule: * 8 hour shift * Monday to Friday Work Location: In person

• Phone : NA

• Location : 5130 Executive Boulevard, Fort Wayne, IN

• Post ID: 9062821455


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